Use and Acceptance of Social Media among Community Health Workers

Authors: Hannah Payne, Victor Arredondo, Joshua H. West, Brad Neiger and Cougar Hall

The use of social media as a means for health communication has greatly increased among health promotion specialists. Community Health Workers (CHWs), who serve as liaisons between health services and community members, are one group of health professionals who could benefit from integrating social media into occupational practice. The purpose of this study was to explore CHWs’ intention to use social media to fulfill their occupational roles, their current use of social media, and other factors that influence their intention to use and current use of social media.